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Student Newswire of The University of Arizona School of Journalism

Arizona Sonoran News

Arizona Sonoran News

Student Newswire of The University of Arizona School of Journalism

Arizona Sonoran News

For the love of the ugly christmas sweater

Claudia Johnson December 11, 2018

As the lights of the store hit the tinsel, bells, and lights, I found myself enthralled with the decor that surrounded me. The enthrallment did not stem from the twinkle that bounced off the decorations,...

Pre-game warmups during the Atlanta Falcons Vs. Philadelphia Eagles game on Nov. 13, 2016 in Philadelphia, PA. (Photo by: Alex DeMarzo / Arizona Sonora News)

The evolving landscape of sports consumption through social media

Alex DeMarzo May 4, 2018

  Social media has had a major impact on the sports industry and ultimately changed how sports is consumed around the world. Since the inception of sites like Facebook, Twitter, Instagram...

No Anchovies Friday (Photo From: No Anchovies Facebook)

Tapping the millennial potential

Angela Vera April 12, 2018

Marketing to millennials is shifting from traditional marketing strategies to marketing in a digital world. Every week day leading up to Friday night, Drake Pierre, marketing director of a popular...

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